Staying Safe on Memorial Day: Tips for Responsible Celebrations

Memorial Day weekend is often associated with three days of relaxation, barbecues, and spending time with friends and family. However, it’s essential to be aware that Memorial Day marks the beginning of a period known as the “100 Deadliest Days” on the road. With increased celebrations, gatherings, and alcohol consumption, it’s crucial to prioritize safety […]

Super Bowl Sunday: Celebrate Safely and Avoid DUI Trouble

Super Bowl Sunday is a moment for festivities, filled with excitement, camaraderie, and, for many, indulgence in food and drinks. As the Denver Broncos take the field, fans across Colorado gather to enjoy the game. Still, it’s essential to remember that Super Bowl Sunday is also notorious for being one of the drunkest days of […]

The Heat Is On: A Resolution for Responsible Driving in 2016

As the snow gently falls, the atmosphere is filled with holiday cheer. Still, for Colorado residents, it also signals the commencement of the final high DUI enforcement period of 2015 – The Heat Is On. The Heat Is On is a crucial campaign led by Colorado police and the Colorado Department of Transportation to combat […]

Why Black Wednesday is Such a Big Drinking Night

In the United States, Black Friday is a widely recognized phenomenon that either sparks excitement (Sales! Sales! Sales!) or prompts apprehension (Traffic! Crowds! Mass hysteria!). However, fewer people are familiar with Black Wednesday, also known as Blackout Wednesday. Black Wednesday refers to Thanksgiving Eve, when families from across the country gather at the chosen host’s […]

The Numbers Are In: How Many DUIs Were Handed Out During Halloween?

During holidays, drunk driving incidents tend to increase. While Halloween doesn’t rank among the top three holidays for DUIs, it holds a notable position on the list. This year’s Halloween was particularly noteworthy as it coincided with a Saturday and a Daylight Savings Time shift, granting an additional hour for costumed celebrations. Consequently, law enforcement […]

7 Famous Irishmen with Unlucky Drinking Tales

It’s time to put on some green, trot out the Guinness, and get lucky–don’t use your Irish heritage as an excuse for drinking and driving, though. As a friendly reminder to celebrate St. Patrick’s Day responsibly, here are seven famous Irishmen and women who probably should have swapped those last few pints of green beer […]

Our Favorite Anti-Drunk Driving New Year’s Eve Ads

As the holiday season draws near, the importance of responsible drinking and the risks linked to driving under the influence is consistently underscored through various awareness campaigns. Despite the undeniable significance of these messages, they frequently become indistinct within the context of conventional public service announcements. To infuse creativity and underscore the point memorably, we’ve […]

7 Things Everyone (Even the Sober) Needs to Know About Holiday Checkpoints

As you head out for another holiday party, Colorado is running its last anti-drunk driving crackdown of the year. Prepare yourself with these seven tips we contributed to a 7News/The Denver Channel article on holiday checkpoints, and read up on just how effective these enforcement campaigns are with our bonus infographic. Drive safe this festive […]

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